Ever since traditional markets were the only shopping option, we believe consumers deserve
a more comfortable experience. This ambition formed ACE and has long been the fundamental of our business activities.
To become the leading retail company in Indonesia for home improvement and lifestyle products.
To offer a wide range of home improvement and lifestyle products those are close to the hearts and needs of families at large through continuous improvements and innovation, in line with the sustainability principles.
The Helpful Place
with various products that
meet varying needs, as well as broaden our horizons so that
we can serve better and improve
the shopping experience that customers can enjoy.
to customers' lives, enthusiasm to understand what is needed and provide excellent services, stores spread throughout Indonesia, along with online shopping innovations.
for customers to get things done
with products that offer solutions,
clear and informative communications, accompanied by
a shopping experience that brings significant values.
Spread across Indonesia with over 230 stores in more than 60 cities,
we are constantly striving to reach more lives.